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Man I hate it when this happens to me. I stop by my local coffee shop on my way to school, and then I accidentally knock some person’s drink over on my way to my seat. I offer to buy them another drink, but NO, the person has to get all ‘psycho crazy telekinetic’ on me. Ugh, I hate Mondays.

Thinkmodo, which is a viral marketing company stationed in the lovely city of New York, is up to more scandalous shenanigans. This company’s way of marketing involves “F**KING WITH SOME CUSTOMERS” (their words, not mine). Their previous marketing stunt was done for the film Chronicle, in where RC planes where made in the likeness of the main characters from the film. They flew these hover-muppets around NY city, and the citizens lost their minds (I love the taste of hyperbole).

Now, their recent stunt is for the film Carrie, which is yet another remake of a film made in 1976 of the same name which was in turn adapted from the novel Carrie written by Stephen King (*sigh*, more remakes within remakes for Hollywood). This time around, they targeted some innocent bystanders at ‘sNice Cafe who witnessed a woman telekinetically attack a poor gentleman who accidentally knocked over her coffee, and then subsequently have a mental breakdown while she wreaks psychic havoc out on the coffee shop. (You can see the this in action on Youtube.) How did they accomplish this feat? This is what the Co-founder of Thinkmodo told the folks at Yahoo Movies:

“The stunt team had to build a fake wall and rehearse the wall stunt. A separate crew was installing the hidden cameras and setting up a control room downstairs. A third crew was in charge of the props: spring loaded books, motorized tables & chairs, and spring-loaded picture frames.”

I don’t know about you, but I feel bad for the girl who had her coffee spilled. Yeah sure, she needs to learn how to control her anger, but in all honesty she was just trying to… ESPRESSO herself! eh? eh? (Did you hear that? That was the sound of me getting fired). In all seriousness, I find this form of stunt marketing to be quite entertaining and effective. I don’t know about you, but to me it seems like most trailers today give away a lot of the film. Sometimes, they giveaway HUGE plot spoilers like what was shown in the Terminator Salvation trailer, where they revealed that Sam Worthington’s character was actually a cyborg. Even if it’s little things like seeing Michael Cera getting killed in the trailer for This is the End, it still would have been amazing to have experienced that in the theater organically. So I am 100% behind this stunt viral marketing thing they got going on! It builds intrigue for the film in a fun and creative way, that still keeps the product they are advertising in a shroud of mystery. So if Thinkmodo is reading this, I just want to say from the bottom of my heart… Thank you Thinkmodo. Thanks a latte.

Alrighty OOUies, now is the time to let your creativity shine! Do you have an idea for a marketing stunt for a film? What do you think of this form of marketing? What’s your favorite kind of coffee? Whatever it is, comment below and let One of Us know!

Via Yahoo Movies

Well after three years of adventures through time & space, Matt Smith has finished his tenure as the lovable immortal time traveler known as The Doctor.

Smith, who only has two more specials left as the 11th incarnation of the iconic lead character on the long running BBC sci-fi series Doctor Who, has filmed his final scenes for the upcoming Christmas Special. Who producer Marcus Wilson (who will also exit the show this year) confirmed via twitter that filming on the special had wrapped. “So it’s goodnight from me, and it’s goodnight from him,” Wilson’s tweet stated. “That’s a wrap. Christmas 2013. Thank you all.”

At the same time, the upcoming 12th doctor Peter Capaldi also visited the set to film his first scenes. Capaldi will be making a brief appearance in the special before taking over full time as the Doctor in Series 8 next year. However, before he can take over full time, we have two final appearances from Smith to look forward to; the 50th anniversary special entitled “The Day of the Doctor” which will see Smith alongside the 10th Doctor David Tennant and the mysterious John Hurt (rumoured to be playing a missing Incarnation) which will air on November 23rd and the above mentioned Christmas special which will air on Christmas Day.

This is a curious time for many fans of Doctor Who, myself included. While the show (which first aired in 1963) has been a staple of geek culture for half a century over in its native Britain, the show never quite caught on in a large way in the United States until the recent relaunch that started in 2005. I didn’t even start hearing about Doctor Who until Matt Smith’s second series started wowing my friends and I could see why. Smith always played the role with this engaging mixture of an older man’s knowledge and a childlike curiosity for everything around him. From the way his lanky frame comically bopped around an adventure to the somber moments where he contemplated his existence as an immortal traveler, Smith’s performance made for a very memorable Doctor that definitely appealed to a mass audience. While he may not by my personal favorite Doctor (Christopher Eccleston’s 9th FTW), Smith’s tenure has certainly made an impact on my love for the show that can’t be erased.

So, now that he’s leaving, should we be looking forward to Peter Capaldi as the 12th? I certainly am, especially after seeing his brilliant comedic performance in 2009′s In The Loop. While he may not be able to carry over that vulgar tone to the role of The Doctor, Capaldi expressed a certain amount of gravitas and sarcastic wit in that film which could be used quite well as The Doctor. Who show runner Steven Moffat has emphasized that the 12th Doctor will be quite different from Smith’s incarnation, which is the inherent genius of the regeneration concept in the Doctor Who universe; it allows for such an interesting way of changing up the character. A new actor takes over and gives The Doctor a different personality that gives the show new avenues in which to take the character, which I’m sure Capaldi will embody once he takes on the mantle.

Via Digital Spy

Now, what about you all out there? Will you be crying into your colorful scarves when Mr. Smith leaves this Christmas or will you be firing up your sonic screwdrivers in anticipation for what Mr. Capaldi can bring to the part? Post your opinions in the comments below!

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Brian, Chris, and HEY! Luke Mullen break down the latest in Blu-ray/DVD releases in the most terrifying fashion imaginable. That is, they are forced to careen through a terrifying gauntlet of titles of vastly divergent quality levels. While last week brought loads of great horror titles, this week’s offerings from our preferred genre are…largely lacking.

In addition, the guys die of apocalyptic laughter during This Is the End, head back down the yellow brick road, and engage in an entirely inappropriate discussion of the attractiveness of animated mermaids. Plus a new giveaway! Listen & share, if you dare!

Don’t be afraid to show your love for Digital Noise and all things OneOfUs over at The Podcast Awards! Be sure to nominate our shows now!

Thinking of purchasing any of the titles we discussed? Or anything from Amazon in general? Please access Amazon via our links to help support the site. We really appreciate it!

Follow Digital Noise on Twitter and make sure to review us on iTunes.

In an effort to modify their services for the social media age, Nielsen has announced a plan to measure TV-related tweets. The worldwide information gathering and measurement company released an announcement for its Twitter TV Ratings measurement yesterday, which cited the increasingly close relationship between Twitter activity and television shows. This development is the first of its kind. No other company has made the effort to measure and analyze the total activity of TV-related conversation on Twitter.

Nielsen Twitter TV Ratings will measure the number of people tweeting about TV programs as well as the number of people who view those tweets. The measurements will be delivered in two formats, called SocialGuide Intelligence and Nielsen National TV View. Furthermore, the company will produce a top ten list that will rank the best-performing episodes of the week. Analysis of Nielsen Twitter TV Ratings has already produced some interesting findings. Yesterday’s press release revealed,

“the Twitter TV audience for an episode is, on average, 50 times larger than the authors who are generating Tweets. For example, if 2,000 people are tweeting about a program, 100,000 people are seeing those Tweets.”

Findings such as these may prove valuable to advertisers, networks, and other vital stakeholders in the television industry.

Nielsen’s decision to start measuring Twitter activity is certainly a smart move, given how much social media has grown and developed in the last few years. However, I have concerns about the methodology and how the information will be interpreted. A simple count of tweets alone is not enough to accurately measure how people are reacting to a television show. It’s a classic case of quality versus quantity. For example, AMC debuted Low Winter Sun after Breaking Bad in an attempt to woo viewers from the latter’s audience. Plenty of people tweeted about Low Winter Sun, but the overwhelming majority of these tweets were vehemently hostile. Most of the tweets I saw were some variant of, “WHO CARES ABOUT THIS TERRIBLE SHOW?! GIVE ME MORE BREAKING BAD! #lowwintersunsucks.” Obviously, tweets of this type should not count as positive buzz for Low Winter Sun. It appears that for now at least, Nielsen’s measurements will disregard context and simply count tweets and their views. This procedure may skew results and could produce less-than-accurate analyses. Hopefully, a more context-sensitive measurement system is in the company’s short-term plans.

What do you think about Nielsen’s new measurement program? How should the company study and analyze tweets? Give us your thoughts in the comments!

Source: IGN

Looks like new Star Wars stuff is coming out sooner than we thought!

It was only a few months ago that Lucasfilm announced their animation studio would be developing a new animated series, and now the production company has released a teaser for Star Wars Rebels, as reported by ComingSoon.net. The show will take place between Episodes III and IV and deal with the forming of the Rebellion, as well as the plight of the few remaining Jedi Knights as they stand defiant against the Galactic Empire. It will be made and released by Lucasfilm Animation, who just recently wrapped up their previous series The Clone Wars, and is set to première next fall as a one-hour special on the Disney Channel that will lead into the actual series on Disney XD across the globe.

As a life-long fan of Star Wars, I’ve been excited to see Rebels the moment it was announced. The brief length of this teaser, however, doesn’t really alter my excitement either way. It only pays homage to one of the most oft-repeated visual cues from A New Hope and doesn’t show much else. As for the grating voice of the teaser’s narrator, it’s not that much different from what I hear whenever I flip to Disney XD, so I assume that it won’t reflect the quality of the show as some people are suggesting. All in all, Lucasfilm shouldn’t have put out this teaser just yet, as they lacked anything of worth to show to get people pumped up. Sure, the series isn’t coming out until next year and they want people to keep this in mind, but I would have preferred it if they released this or something with more meat to it later down the line, maybe in January. That way, the wait for Rebels, as well as 2015’s Episode VII, won’t seem as agonizingly long.

What do you guys think? Does the teaser change your view of the show thus far? Do you think they put it out too early? Post your thoughts in the comments below!

Via ComingSoon.net

Just in case you are one of those people that use OMG as an actual word, remember that the origins came from a popular internet acronym that stood for “Oh My Godzilla.” Yes fellow OOUies, if you haven’t been living under a cliche idiom, you would know that Warner Brothers and Legendary Pictures are hard at work on… Rebooting? Reinterpreting? Re-imagining? Re-somethening, the Godzilla franchise. A concept trailer created before production was leaked from Comic-Con, and before the studios asked all the sites to take it down, I was lucky enough to catch it! If you haven’t seen it, there is a chance you can still catch it here, although don’t be surprised if the studios bring down the hammer on that video as well. The teaser itself is rather interesting, and is worthy of analyzing. So let’s put on our professor specs, my lovelies. (If you aren’t able to see the trailer, I shall do my best to give you a visual via my poor vocabulary!)

Disclaimer: I am not entirely well-versed in the Godzilla mythos, nor am I an expert on Japanese culture. So if I say anything wrong, or there is additional information about this reboot you want me to know about, leave a comment please! Also feel free to crucify me…

The first thing to note is within the opening when the Warner Brothers and Legendary Pictures logos are shown. They both don’t have their distinct trademark style, but instead have a kind of Japanese flare to them. The company names seem to have been written by a samurai using brush strokes. At first glance, it doesn’t seem to be a big deal. However, if you scour the internet, you’ll see posters of the film with some Japanese calligraphy in the background. I do not know what this is implying necessarily, but what I can guess is that it is going to lean more towards the original Japanese Gojira films. By that, I mean that this isn’t a reboot of Roland Emmerich’s masterpiece (Man, there really needs to be a sarcasm font). It seems that they are trying REALLY hard to separate this film from the travesty that was made in 1998, and putting in that Japanese flavor was probably done to attract the die hard Gojira fans by saying, “Oh yeah, we mean business.” Which leads us to our next point of interest: the direction.

Judging by the collage of shots given to us in the teaser, what we see is what looks like the aftermath of a cold-blooded attack (Get it? It’s because he’s a reptile). There are huge gaping holes in buildings, and the bodies of people are scattered across the grounds. These images are accompanied by a bleak soundtrack and monologue, which suggests that the tone of this film is going to be dark and serious. By that, I mean the premise of a radioactive lizard that grows into a giant rampaging monster with fire/laser breath that wreaks havok on the city will be done with a straight face. With all honesty as ridiculous as that sounds, if that were to actually happen it would be quite terrifying. No more is that camp factor that everyone enjoyed about the originals, we’re gonna get a Godzilla with a HUGE pair of swinging anatomically correct nuts. Again, it seems like they are trying to distance themselves from Godzilla (1998), because… well you already know. But let’s get to the thing you really care about. The real thing you are wondering about. What does Godzilla look like?

When I mentioned that “we’re gonna get a Godzilla with a HUGE pair of swinging anatomically correct nuts,” I meant that both figuratively and literally. This Godzilla… is freaking GARGANTUAN. It seems like this is probably the biggest Godzilla we have seen (Again, I may be wrong). His design is also pretty intense. He really looks like something that mutated from an earthly creature, and not like a guy in a rubber suit or an alien like the previous film. They really went for the big scale (because yeah, he’s a lizard) on this one.

Final thoughts: At first, I wasn’t too thrilled about another Godzilla film coming out, because quite frankly, Godzilla isn’t something that really grabbed my interest. I know that it has spawned a whole culture and that there is an incredibly passionate community out there, the franchise itself just really wasn’t for me. That, on top of giant monsters/aliens/robots fatigue made me cringe when they announced that another one of these will be coming out. Additionally, a red flag here is that it is a reboot/remake. However, this trailer was pretty enticing and grabbed my attention for a little bit, and the main argument I’ve always used against Hollywood remakes of foreign films being terrible would be Martin Scorsese’s own The Departed. So right now, I am cautiously interested. Also, Bryan Cranston is going to be in this movie. So I look forward to seeing him ingesting radioactive meth making him as giant as Godzilla and having the ultimate smackdown.

So fellow OOUies, have you seen the trailer? What did you think of it? Am I full of crap? What are your favorite giant monster/alien/robot movies? Whatever it is, comment below, let One of Us know!

Trailer watched via 4 Geeks Like You Facebook Page

Image used via Splatter-Shack

Welcome to episode 2 of INTERN-net News, with your Host Chris Harrison!

There is a vast pool of exciting news every week, and in our effort to bring you brand new, engaging content join me as I discuss the weekly news and gossip in film, TV, comic books and anything else that gets us talking.

This week’s news includes 24 characters return for Live Another Day, Quicksilver and Scarlet Witch casting in Avengers 2, the possibility of a Mass Effect movie, a Brian Salisbury cameo, disappearing jackets and much more.

Most importantly, this show is all about you. Get involved in the discussion, tell us what you think about these stories and if there’s a story you want to create conversation about then throw a question my way either on Twitter or right here each week.

Tell your friends to join The INTERN-Net!

Follow Chris on Twitter: @Chris_Harrison_

After a lengthy selection process, necessitated by an influx of outstanding candidates, we proudly present the OneOfUs.Net interns! They’ll be providing daily news coverage on the site as well as other exciting features. We are so pleased to have each of them joining our team, and we know they will be a vital part of the growth of the site. In fact, we believe they will inevitably take over the web by uniting as the mighty INTERN-Net…which is how we fondly refer to them. Learn a little bit more about them and please offer them a hearty welcome and your congratulations.

Dimitry Pompee (Associate News Editor)

Dimitry is a seasoned researcher, a public media enthusiast, a lifelong gamer, and a fanatical technophile. While he holds degrees in political science, public policy, and legislative affairs from two of the nation’s finest universities, Dimitry is most proud of his Bachelor of Chiptune awarded by the chip-punk gods of Anamanaguchi. Additionally, Dimitry regularly spends far too much money on movies, video games, graphic novels, music, and the rest of his geeky passions. After a brief stint as a podcast host and a summer working with National Public Radio’s Intelligence Squared U.S., Dimitry is making his triumphant return to media as a member of the OneOfUs crew. Follow Dimitry on Twitter.

Angelo Eularia (News Desk)

Born in the fiery pits of California, and raised in the wilderness of Washington, Angelo Elauria is one weird dude. He is currently attending the University of Washington, located in the little rainy city of Seattle. Working on his B.A. degree (which stands for BAD ASS) in bs… err Psychology, he hopes to one day brain bang you. He aspires to one day become a film director/writer, however, being a nerd comes first. He really loves everything creative and clever: Film. Animation. Television. Architecture. Video games. Robots. Gummy Bears. Robotic Gummy Bears. There isn’t anything that will fascinate him if he stops to really think about it.

Caitlin Turner (News Desk)

Born in Wheeling, West Virginia, Caitlin Turner was destined to be a geek since the moment her father shoved a gaming controller in her hand at the age of two. Since then Caitlin has received two associate degrees in computer forensics. With a love for practically anything geeky, cute, or classified as horror she has gained one very odd collection. She can usually be found writing, enjoying one of her interests, or just chilling out with her friends.

John Eckes (News Desk)

Nine months before John was born his parents had sex. Born and raised in the cultural bubble that is the far Upper-Midwest, geek culture was John’s outlet to the outside world. John’s love of imagination and storytelling led him to passionately embrace the worlds of comics, TV, and film. It is a source of constant joy in John’s life that he wakes up every day with new avenues of geekdom to explore. In his brief stint on the planet, John has been everything from a dishwasher to a soldier serving a single tour in Iraq. John graduated from the University of North Dakota with a BA in English and currently resides in Grand Forks, ND, where he does stuff (and also things).

Luke Crum (News Desk)

Hailing from the Midwest, Luke has a wide variety of interests but has a strong passion for movies and craft beer. His interest in beer leads many to believe he has a drinking problem, but also inspired him to dabble into home brewing. Luke is also fulfilling a degree in Communication Arts and enjoys making family members uncomfortable with his creative writing projects. Lastly and tragically as a Chicago Cubs fan he spends most of October in a fetal position on the couch watching Rookie of the Year.

Mason Daniel (News Desk)

Born in Pennsylvania and settled in Connecticut, Mason is a consumer of all things cinema whose appreciation ranges from the arthouse to the mainstream. Hoping to break into either filmmaking or film journalism, he currently bides his time fleshing out his tastes and critiquing skills by writing about what he watches and what’s on the horizon. Be easy on him, though — he’s still a rookie of sorts! You can follow Mason on Twitter and Letterboxd

Thomas Mariani (News Desk)

Thomas Mariani is a born geek, with a bit of nerd mixed in here & there. A native of the (less) swampy parts of Florida, Thomas has always been a fan of films, television & other sources of media ever since he was a child, having been raised on Jim Henson, Star Wars and the basic cable cartoons of the ’90s & ’00s. He already has experience writing and podcasting about pop culture, which you can read/listen to on sites like www.widescreenwarrior.com, www.tvtalk.com, www.horrornews.net and www.docrotten.com.

Cory Drake (Audio Editing Intern)

Cory Drake was born as part of a formerly top-secret experiment in the Silicon Valley. I say “formerly top-secret” because those files have recently been declassified. It can now be confirm that Baby Drake (or “Bay-Dray,” as he was code-named) was the beta version of Google. Cory was spoon-fed a steady diet of comic books, sci-fi, and insect erotica from the time he was crotch-high to a grasshopper. This lent him a unique perspective on pop culture, lycra, and cicada boobies that is unparalleled to this day. Notable accomplishments include contributions in the fields of comedic improvisation, dialects, stage combat, rasslin’, lovin’, and rassle-lovin’. If you want to learn more about The Man Formerly Known as Bay-Dray, just do a web search. But use Bing, because Current Google is the jealous type and still gets a little pissy if you mention him.

Fabio Sequeira (Audio Editing Intern)

Born in Portugal, currently living in São Paulo Brazil, this young man grew up with only one role model: Spider-Man. Thus began his journey to becoming a huge dork. Now he lives his life by himself, working as a freelance software developer. He is a college graduate and continuously studies several of his favorite subjects: movies, comics, anime, books, philosophy, politics, sports, podcasts and music. A point guard for 5 years, he has a passion for basketball. He is currently the bass player for the band “The Agane Vengeance” and has several solo projects. Follow Fabio on Twitter and Facebook!

After the recent debacle that was David E. Kelly’s leaked Wonder Woman pilot (to call it toxic would be polite), it looks like the bigwigs at Warner Bros. are eager to give Princess Diana another shot.

While speaking at the USC Gould School of Law, WB Entertainment CEO Kevin Tsujihara briefly touched upon his belief that the company should make more television shows and films based on DC Comics’ properties. Specifically, the CEO went on to say “We need to get Wonder Woman on the big screen or TV.”

Wonder Woman is not only part of DC Comics’ “Trinity” (the other two members being Superman and Batman), but is the most recognizable heroine in all of comics. Brian Azzarelo’s current run remains one of the brighter and better selling spots of the “New 52.” Wonder Woman has more heat behind her than she has had in years, so it only makes sense that Warner Bros. would try to capitalize on the increased interest. Still, it is wise to remain skeptical. The mixed fan reactions to the CW’s Arrow and Zack Snyder’s Man of Steel show that while Warner Bros. is willing, its ability to bring DC’s superheroes to both the big and small screens successfully is spotty at best.

Would Wonder Woman make a good cinematic film? Should she stick to TV or even just comic books? Sound off below!

Via Latino Review

We may have seen the last of Heisenberg on AMC’s hit show Breaking Bad, but Bryan Cranston is taking his Emmy-winning talents to the Broadway stage. Cranston will be playing the role of President Lyndon B. Johnson in All the Way when the $3.5 million play makes its way to Broadway. Cranston alone remains the only confirmed casting addition. The hope is that his presence will boost ticket sales for the Broadway production following his phenomenal performance in five seasons of Breaking Bad as the drug kingpin, Walter White.

The play will take place during the first year of Johnson’s presidency following the Kennedy assassination, but will also lean heavily on his involvement in passing the Civil Rights Act of 1964. Pulitzer Prize winner Robert Schenkkan penned the play, which is finishing up a sold out run in Cambridge, Massachusetts. Critics have described Cranston’s as “strong” in the role while the play itself has received “mixed” reviews.

At three hours, All the Way will be one of the longest productions on Broadway in years. Personally, I have never been much of a theater geek. Despite this, I think anything Cranston attaches his name to right now will be worth checking out given Breaking Bad‘s critical acclaim. Cranston has the ability to command almost every scene he is in and I have no doubt that seeing his performance unfold live on stage will be nothing short of mesmerizing. Performances are tentatively scheduled to start in the winter, but nothing has been confirmed at this point.

Does Bryan Cranston’s involvement in this show grab your attention? Are there any other projects you would like to see him in, now that Breaking Bad has concluded? Let us know below!

Via: The New York Times – Arts Beat

Will This Viral Marketing Stunt ‘Carrie’ Audiences To Theaters

11th ‘Doctor Who’ Matt Smith Has Filmed His Final Scenes

Digital Noise Episode 14: So Bad It’s Scary

In addition, the guys die of apocalyptic laughter during This Is the End, head back down the yellow brick road, and engage in an entirely inappropriate discussion of the attractiveness of animated mermaids. Plus a new giveaway! Listen & share, if you dare!

Don’t be afraid to show your love for Digital Noise and all things OneOfUs over at The Podcast Awards! Be sure to nominate our shows now!

Thinking of purchasing any of the titles we discussed? Or anything from Amazon in general? Please access Amazon via our links to help support the site. We really appreciate it!

Nielsen Is Reading Your TV Tweets

Begun, the promotion for ‘Star Wars Rebels’ has

Oh My God-zilla: A Reaction to the Comic-Con Trailer

Youtube: INTERN-net News Episode 2

Welcome to episode 2 of INTERN-net News, with your Host Chris Harrison!

There is a vast pool of exciting news every week, and in our effort to bring you brand new, engaging content join me as I discuss the weekly news and gossip in film, TV, comic books and anything else that gets us talking.

This week’s news includes 24 characters return for Live Another Day, Quicksilver and Scarlet Witch casting in Avengers 2, the possibility of a Mass Effect movie, a Brian Salisbury cameo, disappearing jackets and much more.

Most importantly, this show is all about you. Get involved in the discussion, tell us what you think about these stories and if there’s a story you want to create conversation about then throw a question my way either on Twitter or right here each week.

Tell your friends to join The INTERN-Net!

Presenting The OneOfUs.Net Interns!

Wonder Woman May Yet Lasso Herself A TV Show

Bryan Cranston Is The One Who Knocks, On Broadway